M02 · Readiness Plan · US$15,000 standalone · US$10,000 after Diagnostic
Readiness Plan
The same objects as a File Build, specified on paper for your team to produce. Mjolnir does not run designer or publishing revisions under this engagement. The Diagnostic register is assumed.
Who it is for / who it is not
Primary
A partner at a Lisbon co-living, cowork, gym, or villa operator who already has foot traffic and hates card fees. They take a QR, a terminal, or a day-pass discount. They are not buying a token.
Not
Domestic Indonesian consumers who already have GoPay. Tourists on a four-day trip. Anyone you have to explain “stablecoin” to before they order coffee. US generalist funds who want a US$2.4T slide.
Investor profile, once the file is eligible for introductions: SEA consumer-fintech seed, or a digital-asset fund that will consider a SAFE+T on real commerce. Typical cheque US$250,000–1 million. GMV will be asked before token.
Positioning
One line: venue payments for people who earn in one country and spend in another, starting where they already cluster. Underneath: 4% on the transaction — not a travel marketplace and not a token-first product. Lead with the merchant and the live status of payments, not with $HYD or TAM.
Business plan (working draft, not 40 pages)
The Singapore operating company builds the app, wallet, and merchant tools. Protocol fee revenue of 4% applies once payments are live; SaaS and card interchange are later. Foundation and $HYD are Phase 2, 12–18 months, gated on product-market fit. Pre-Seed US$400,000: 45% engineering (wallet and contracts), 35% B2B acquisition in Lisbon, 20% legal. Ninety-day test: 50 venues, first US$100,000 GMV, unit economics visible. A token generation event is not recommended while wallet conversion remains a hypothesis.
The year-1 model (US$240,000–480,000 protocol fees) is a target and belongs in an appendix. The one-pager should lead with Lisbon density and state GMV as zero until it is not.
90-day go-to-market
| Window | Job | Owner | Done looks like |
|---|---|---|---|
| Days 1–14 | Fix G1–G4, G8, G9 from the Diagnostic. One round name. Payments sentence aligned. SAFE in the folder. | CEO + counsel | Re-review folder exists. |
| Days 15–45 | Payment processor live at three named venues. Daily GMV record. Complete the deck before further circulation. | Product + B2B | Seven-day settlement record. |
| Days 46–90 | 10 → 25 venues. Event-to-pay tracked. Drop OTA comparable. SOM-led market slide. | COO | Register G5, G6, G7, G12 closed or disclosed. |
Distribution: partner channels, venue QR, founder-led Lisbon. Influencer campaigns and paid ads are outside this Plan. Content should be venue proof and weekly GMV, not token promotion.
Voice
Write like a venue operator who also built the wallet. Short. Named places. Numbers that exist. No “borderless generation.” No “are you in?”
Use: LX Cowork, day pass, 4%, settlement today, GMV this week.
Drop: US$2.4T, first-mover, digital citizens, OTA 15–30%, Seed/Series A if the cheque is US$400k.
Example post: “QR is up in 16 common areas at Bustle. Payments still off. When the first day-pass clears, we’ll say so. Until then this is distribution, not a network.”
Example investor update: “800 registered. GMV 0. PSP: [name] in contracting. SAFE: [entity] signing this week. Ask unchanged: US$400k, US$3.5M cap.”
How to present (12 minutes)
- Who pays you (venue, not token holder).
- What is live (app) vs what is not (payments).
- Lisbon density with named partners, then the 800 as registered.
- 4% vs Visa 2.5% + distribution, not vs Booking.
- Ask, entity, use of funds.
- What 90 days must prove.
Where this Plan follows a Diagnostic within 30 days, a two-hour working session on this verbal is included.
Tokenomics review (desk, not a new model)
The 100 million fixed supply and the 40/15/15/12/10/8 split are coherent on paper. An 18-month team cliff is an appropriate shape. An 18% TGE float remains a target until contracts exist. Classification of Investor Nodes as a security and $HYD as utility is a matter for counsel; that language should not appear on consumer channels. Phase 1 materials should not describe buyback-and-burn as live. Until TGE, describe points, not $HYD cashback.
The one-pager should not present at-scale US$48 million fees as current. Use the Genesis configuration only, or omit that block from materials used in a first meeting.
Outlined, not made
Whitepaper outline (for the team to write)
- What is live in Lisbon, with dates.
- Who the merchant is, take-rate vs Visa/QR, not vs OTA.
- Entity tree and who signs.
- Unit economics with GMV = 0 as the first table.
- SAFE+T terms. Token in an appendix until Phase 2 is triggered.
- Risks: wallet conversion, PSP, family board, grant conditions.
Remove empty frames and “first mover” claims. Under a File Build this paper would be 15–25 pages, written and designed. This engagement delivers the outline only.
Deck, slide by slide
| # | Job | Must show |
|---|---|---|
| 1 | Ask | US$400k · SAFE+T · US$3.5M · entity |
| 2 | Live vs not | App yes. Payments no. One sentence. |
| 3 | Merchant | Named venue. 4% vs card. Settlement. |
| 4 | Density | 15 partners as a list, not 2,500 daily reach as users. |
| 5 | Traction | 800 registered. MAU if you have it. GMV 0. |
| 6 | Use of funds | 45/35/20. 90-day proof. |
| 7 | Team | Names, jobs, who signs. |
| 8 | Instrument | SAFE+T. Token later. |
Slides 1–7 of the current preview are incomplete. Complete them to this outline, or do not circulate that deck.
Content calendar
Four weeks. Two posts a week. Venue proof, GMV when it exists, hiring, not token. Week 1: Bustle QR status, honest. Week 2: one merchant quote. Week 3: app store link or “not listed yet.” Week 4: weekly GMV or “still zero.”
One-pager wire
Header: ask and entity. Remove Seed/Series A, US$2.4T, OTA 15–30%, and “payments live” unless G1 is closed. Retain named partners, 800 users, use of funds, and team. Fee table only if labelled Phase 2 or modeled.
Briefs to hand someone else
Designer
Deck of 8–10 slides from the table above. One-pager from the wire. No empty frames. Do not invent GMV. Do not place a token price on a consumer-facing asset.
OMNI / socials
X and Telegram: bio as venue payments, Lisbon, with payments status stated accurately. Pin the one-pager once G1 is closed. No TGE countdown. Influencer spend is outside this Plan and quoted separately.
Informational only — not investment advice, an offer, or a solicitation. This Plan does not include introductions. The file remains not eligible for outreach at this cutoff. Issued by Mjolnir Capital.